As 2012 is coming to an end, let us look at the top 7 social media moments of the year.
1. Gangnam Style Wave
Gangnam Style by PSY has been crowned as the most viewed video of all time in Youtube history. It has closed to 1 billion unique views which means that 1 in 7 people in the world actually sees the video. The easy to remember horse riding dance steps makes history overnight by making people all around the world into action. “Oppan Gangnam Style” has also become one of the famous quotes of 2012.
2. Jackie Braun of Krispy Kreme
Amidst the many social media disasters happening to many brands and their embarrassed executives that are virally spread in the world today. Jackie Braun of Krispy Kreme did something extraordinary. Her deeds in making the special Olympic shaped donut for Jia Jiang during his quest “100 Days of Rejection Therapy”, shows the good side of social media. When the video of her deeds is uploaded on Youtube, her story suddenly become widespread in social media as well as both online and offline media.
Her story tells marketers like us that showing good customer service is the most important key to success in social media.
3. The Golden Tweet
This photo, “Four More Years, of Obama winning the US election, is first posted on Barack Obama official twitter account; instantly the tweet has become the most retweeted tweet in 2012, with a record of 327,452 tweets per minute. Because of that, Twitter name it the Golden Tweet of the year.
4. Breathing Linsanity
The power of social media and the Internet is phenomenon. In less than a week, Jeremy Lin becomes the most popular NBA basketball player in the world. Things are very fast today especially with social media, anything can happen in split seconds just like Linsanity.
5. Redbull Stratos Space Dive
Felix Baumgartner’s world record space jump from an altitude of 39,045 meters, has become one of the most talked stories and most watched videos on Youtube; Felix just make us believe that nothing is impossible if we believe we can do it. Quoted from first man on the moon, Neil Armstrong, “That’s one small step for a man, a giant leap for mankind”
6. Mark Zuckerberg’s Status Update
In May 2012, when Mark Zuckerberg tied the knot with his long-time girlfriend, Dr Priscilla Chan; he changed his Facebook timeline status to “Married”. Within 48 hours of the change, that particular update breaks the 1 million Facebook likes record. Thus becoming one of the most memorable status updates in the history of Facebook.
7. Facebook Hits reaches one Billion Users
Another happy moment for Facebook this year 2012 is when it announces their achievement of their first billion active users. This has eventually become a great breakthrough in the history of social media. Quoted from Mark Zuckerberg, “Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life.”
Are you Ready for 2013?
Brace yourself for another great year ahead; as you can see that anything can happen and with the help of fast pacing social media, anyone could become an overnight sensation instantly. These things happen unexpectedly so we could not control how we want it to happen.
However, most importantly of all is to be yourself and do something extraordinary with an unwavering passion; be happy with where you are now and make someone’s day brighter.
All the best for the year ahead!