Filed under Marketing Strategies Mistakes

8 Rules for Brand Sustainability

8 Rules for Brand Sustainability

I remembered vividly one friend who is also in the branding industry asked me for my opinion, on how to create “THE ONE” big branding campaign for his big client. He wanted to have “the coolest” branding campaign (event), a new name or term to be put on radio jingles for people to better remember … Continue reading

Do All Businesses Need an App?

Do All Businesses Need an App?

“The number of internet mobile users is increasing at a tremendous speed each second.” “Mobile apps marketing is the biggest deal in the world now!” “Many businesses had already started creating their own mobile apps to take advantage of this billion dollar mobile internet users market. Have you? This is perhaps one of the most … Continue reading

Is QR Code Outdated?

Is QR Code Outdated?

The Rise and Fall of QR Code Do you still remember the hype over Quick Response (QR) codes? Some time ago, many marketing officers are so eager to jump onto the QR code bandwagon. Imagine the coolness and trendiness of using the QR code in your marketing campaign; and all the prospects need to do, … Continue reading

Top 16 Twitter Profile Mistakes in the World

Top 16 Twitter Profile Mistakes in the World

Twitter is one of the most popular social media platform in the world, with at least about 200 million active users. Your Twitter profile (or bio) determined who and what you are in the eyes of others who found you on Twitter. With only 160 characters,you need to come out with something interesting and unique … Continue reading