Filed under Social Media

7 Superb Tips For Instagram Marketing

7 Superb Tips For Instagram Marketing

As Instagram advertising was introduced by its parent company, Facebook, about half a year ago, many companies jumped onto the bandwagon of Instagram marketing. However, to be good in Instagram marketing, you have to play a totally different ball game from Facebook marketing. Here are some tips to succeed in your brand’s Instagram marketing campaign! … Continue reading

The Risks and Benefits of Unbranding Your Brand

The Risks and Benefits of Unbranding Your Brand

The PR and branding team of Thailand tourism board last year had kicked off successfully what the mainstream communications experts or brand gurus may consider a ‘brand suicide’ campaign. The team, created the controversial, ‘I Hate Thailand’, they are well prepared to be responsible for any unfavorable outcome. To them, it is either to wait … Continue reading

Will Facebook Marketing Reach Saturation Point?

Will Facebook Marketing Reach Saturation Point?

We used to see by using a daily Facebook advertising budget of USD 50, we can reach a targeted audience of at least 50,000 consumers through paid reach. (That was in early 2013). Well, this may not be the case anymore. Why That Happened This phenomenon happened due to the change Facebook did that forces … Continue reading

7 Tips to Grow Your Reputation Using Linkedin

7 Tips to Grow Your Reputation Using Linkedin

Building reputation is important to any business or individual. For the business, it makes the brand becoming more well-liked and demanded by the consumers. For the individual, reputation increases one’s portfolio value which leads to more opportunities to grow. Linkedin is a powerful reputation building tool for the business and the individual. Here are the … Continue reading

Measuring Return on Social Media Investment

Measuring Return on Social Media Investment

It was 7 A.M in the early morning, your boss (or customer) called to ask you where his or her $120,000 annual investment on social media investment has gone to? What is his or her return on investment? “How do I measure the return on my social media investment? A significant 87% of marketers want … Continue reading